Characteristics of Entrepreneurship
An Entrepreneur:
An Entrepreneur is an individual who undertakes the
risk associated with creating, organizing, and owning a business
Entrepreneurship:
Entrepreneurship is the process of starting a
business, a startup company or other organization
1. Passion &
Motivation
The one word that
describes the basic requirement for an entrepreneurship venture is “Passion.”
- Is there something that you can
work on over and over again, without getting bored?
- Is there something that keeps
you awake because you have not finished it yet?
- Is there something that you
have built and want to continue to improve upon, again and again?
- Is there something that you
enjoy the most and want to continue doing for the rest of your life?
Your demonstration of
passion and motivation will determine your success in any entrepreneurial
venture. From building and implementing a prototype, to pitching your idea to
venture capitalists, success is a function of passion and determination. (For
more, see: Turn
Your Passion into a Profitable Side Business.)
2. Risk Taking
Entrepreneurs
are risk
takers ready to dive
deep into a future of uncertainty. But not all risk takers are successful
entrepreneurs. What differentiates a successful entrepreneur from the rest in
terms of risk? Successful entrepreneurs are will to risk time and money on
unknowns, but they also keep resources, plans and bandwidth for dealing with
"unknown unknowns" in reserve. When evaluating risk, a successful
entrepreneur will ask herself, is this risk worth the cost of my career, time
and money? And, what will I do if this venture doesn't pay off?
3. Self-belief, Hard
work & Disciplined Dedication
Entrepreneurs enjoy
what they do. They believe in themselves and are confident and dedicated to
their project. Occasionally, they may show stubbornness in their intense focus
on and faith in their idea. But the flip side is their demonstrated discipline
and dedication.
4. Adaptability &
Flexibility
It’s good to be
passionate or even stubborn about what you do. But being inflexible about
client or market needs will lead to failure. Remember, an entrepreneurial
venture is not simply about doing what you believe is good, but also making
successful business out of it. Market needs are dynamic: changes are a
recurring phenomenon. Successful entrepreneurs welcome all suggestions for
optimization or customization that enhances their offering and satisfies client
and market needs. A product you develop for yourself alone may qualify as a
hobby, but a product for the market should satisfy market needs.
5. Understand Your
Offering – And Its Market
Entrepreneurs know
their product offering inside and out. They also know the marketplace and its
dynamics inside and out. Remaining unaware of changing market needs, competitor
moves and other external factors can bring even great products to failure (for
example, Blockbuster).
6. Money Management
It takes time to get
to profitability for any entrepreneurial venture. Till then, capital is limited
and needs to be utilized wisely. Successful entrepreneurs realize this
mandatory money management requirement and plan for present and future
financial obligations (with some additional buffer). Even after securing
funding or going fully operational, a successful businessman keeps a complete handle
on cash flows, as it is the most important aspect of any business.
7. Planning (But not
Over-planning)
Entrepreneurship is
about building a business from scratch while managing limited resources
(including time, money and personal relationships). It is a long-term
commitment, and attempting to plan as much as possible at the beginning is a
noble impulse. In reality, however, planning for everything and having a ready
solution for all possible risks may prevent you from even taking the first
step. Successful entrepreneurs do keep some dry
powder in reserve, but
more importantly they maintain a mindset and temperament to capable of dealing
with unforeseen possibilities.
Do a feasibility analysis;
identify time and capital thresholds; take the deep dive with your limited
resources. If your thresholds are crossed, look for alternatives and be
prepared to take the next exit.
8. Networking
Abilities
How do you tap your
network for solutions? Many people seek comfort in commiseration: friends,
colleagues and neighbors are happy to complain with you about "the global
slowdown,” poor demand, or unfair competition; but that won't improve the
bottom line. What do successful entrepreneurs do? They reach out to mentors
with more experience and extensive networks to seek valuable advice.
Having such networking
abilities, including more experienced mentors, is a key characteristics of
successful entrepreneurs.
9. Being Prepared
to Take the Exit
Not every attempt will
result in success. The failure rate of entrepreneurial ventures is very high.
At times, it is absolutely fine to take the “practical” exit route and try
something new, instead of continuing to make sunk cost investments in the same venture. Many
famous entrepreneurs weren't successful the first time around. But they had the
serenity and foresight to know when to cut their losses.
10. Entrepreneurs
Doubt Themselves – But Not Too Much
You may ask yourself,
am I an entrepreneur? And the very question may put you in doubt about the
answer. Even if you don't have the flair of Steve Jobs or the hair of Elon
Musk, if you have the courage to ask yourself intimidating questions – Can I do
this? Do I want to do this? – you have the stuff to be an
entrepreneur.
Instead of worrying
about fitting the image of the perfect entrepreneur, check in with your gut. Is
it on board?
The Bottom Line
Personal qualities and
their correct demonstration with the right stakeholders are the determining
factors for success or failure as an entrepreneur. A realistic self-assessment
checklist against these suggested guidelines will ensure you take the right
steps in the right direction to succeed.
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